The difference between
xRM and CRM
Further development of customer relationship management
The article in Midrange Magazine deals in a short, concerated form with the expansion of the application area from CRM to xRM. At the end, you’ll find a list of xRM benefits (in German only).
If this article is no longer online, request it here as free PDF.
The difference between xRM and CRM
Please fill in the form and send it. You will receive an email with a link. Click on it to confirm your email address. You will then receive the download link to the technical article.