Motivating through understanding
A successful CRM implementation depends on the positive basic attitude of the employees. Resistance should be prevented with various measures. Motivate your employees by understanding the big picture.
Corporate Digital Responsibility
Businesses and politicians recognize their responsibility for a digitized society. The discourse around the concept of Corporate Digital Responsibility (CDR) tries to find ways to meet new demands for conscientiousness.
XaaS – Anything as a Service
XaaS in a nutshell: What is the advantage of Anything as a Service for companies today?
Lead Management using the example of car trading
Lead Management using the example of car trading: How CRM software can help turn potential customers into actual buyers.
Brave New Work? Workplace of the future is changing
New Technologies – Curse and Blessing? The blog article describes how the workplace of the future (New Work) will change and also bring us positive aspects.
Understanding and optimally controlling the customer journey
Making customer journey as enjoyable and smooth as possible is an important aspect to build long-term customer loyalty and increase customer satisfaction.
Time eater mailbox?
Prevent email editing from eating your time! With these 5 tips you can finally get a grip on the time-eater mailbox.
New buzzword Customer Centricity?
In order to focus on the customer and his or her individual needs (customer centricity), efforts must go beyond the boundaries of marketing and be practiced throughout the company.
Save time with effective CRM
Work determines a large part of our time. We show how an effective CRM helps you have more time for the family.
CRM Manager: What does it bring to the company?
The CRM Manager is a link between the specialist departments, a central contact person and also an interface to external service providers. Learn more about its tasks and activities in this article.