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What does the abbreviation CRM actually stand for? And what exactly is behind the term? Learn more about the CRM definition here.
CRM and ERP: Why link the two systems? In this article, you will learn answers to this question and other important facts about CRM and ERP.
What is xRM? The holistic relationship management within a company. But what distinguishes xRM from CRM? And what are the benefits of xRM?
Who needs CRM? A question many companies ask themselves. Why it is not enough to maintain customer data in an Excel spreadsheet is explained in a clear way.
This is what a CRM system does for your company, your customers, partners and employees. We will introduce you to the enormous advantages of CRM software.
The characteristics of a CRM system are versatile and are constantly evolving. Here we list the core functions of ordinary CRM software and consciously distinguish them from each other.
Comparing CRM systems and selecting the right provider is time-consuming. That’s why we’ll explain to you in a nutshell what you should pay attention to during the 7 phases of the introduction of a CRM system.
What needs to be considered for a successful CRM comparison? These 9 questions should be asked when selecting CRM.