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CRM and AI in customer service
With AI in customer service and a powerful CRM, you can position your company correctly today to meet the customer requirements of the future. Find out here how AI and CRM work together in support and secure competitive advantages.
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What is AI doing in customer management?
Sabine Friedersdorf, Marketing Manager of GEDYS IntraWare, describes in this article from a personal point of view why artificial intelligence is needed in CRM.
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CRM and AI as the key to customer centricity
In order to focus on the customer and his or her individual needs (customer centricity), efforts must go beyond the boundaries of marketing and be practiced throughout the company.
