CRM FOR PHARMA AND
Build long-term customer loyalty by informing your target groups with CRM for pharma and life sciences
- by linking the CRM with digital communication channels
- with the help of centrally stored, quickly retrievable data
- through insightful analyses as a basis for marketing actions
The growing number of new competitors increases the pressure
This is linked to the need for innovation: whether to new business areas, to new partnerships or to changing customer needs. Without digital data and flexible processes, you are not competitive.
Communication plays an important role in defending or gaining your market position in the growing pharmaceutical and life sciences market for the first time. The GEDYS IntraWare CRM for pharma and life sciences supports your communication and customer management with well-structured digital files and perfect selections, even for inhomogeneous target groups. Our CRM promotes collaboration and is also available on the go.
Fast, transparent, central
Keep an eye on your customer data by storing it transparently and centrally. This saves you not only the paper in the office, but also time in the administration and in the support of your customers and target groups. Information is found in the slightest time and so there is more room for personal customer support and sustainable relationships.
Easy collaboration from anywhere
With the mobile CRM app, your in-home and field service work together optimally. Since the data in CRM can be accessed from anywhere at any time, data maintenance, visit reports and planning are carried out directly on site and are not done on paper in the office. The communication takes place in a few minutes, saving time and effort.
Automations spare time and nerves
You can save your employees from repetitive processes through automation. This reduces the amount of data to be entered and thus also the susceptibility to errors. There is more time to focus on your audiences.
Differentiated analyses and reports for valuable insights
Whether you want to target your target groups or identify trends, our CRM software not only collects a lot of data, you also have a variety of ways to evaluate it quickly and easily via dashboards and reports.
Please click on the image to enlarge.
Communicate more individually
The link between marketing automation and CRM helps you to
As competition becomes more competitive, it is increasingly important to shape the exchange of reliable information with digital technologies. Whether it’s key accounters, representatives, patients, doctors, pharmacists or opinion leaders, the right and regular approach is crucial for building trust, your level of awareness, brand maintenance and gaining market share.
One goal of your digital strategy: CRM
Our CRM for pharma and life sciences and life sciences optimally supports the work of your sales and marketing team with digital processes and data. This frees up resources for more intensive customer care and increases sales.
Digital power for sales:
- The transformation of sales channels means merging field sales activities via digital processes. To do this, you collect and analyse important customer data via a central storage location with GEDYS IntraWare CRM.
- On the one hand, pharmaceutical and life sciences marketing is aimed directly at patients and consumers, and on the other at professionals such as doctors, pharmacists and pharmaceutical technical assistants. But medical professionals in particular have little time for meetings with industry representatives. Therefore, digital communication channels are all the more important, such as email marketing or online product presentations.
- Influence in a targeted way: You can accompany doctors and patients electronically on topics such as medication prescriptions and help them by sharing targeted information, such as side effects of medications. This can be done via mailings, online conferences or chats, among other things.
Important basis: data analyses:
- BYou need customised content for your communication. Only a 360° view of the respective target group enables you to develop the appropriate content and operational measures. This is possible in CRM for Pharma and Life Sciences via easily analysable data. It can be displayed in various graphics in Dashboards and Reports.
- For this, it is crucial that you can connect further departments and systems. Our CRM can be easily expanded via Interfaces & Integrations and enables statistics and analyses across many data systems.
- Use further modules for event and marketing campaigns with CRM in Marketing or for customer service with CRM for Service & IT.
- Download our all-in-one package here for more information:
Product Flyer Download
- Further special solutions from your industry or customizations are best discussed directly with one of our experts:
CRM Consulting & Contacts
- Provide users with important information in the CRM system that they would otherwise not be able to see. For example, thanks to the JDBC or SAP interface, your sales department has access to delivery notes, invoices and open items in the customer file.
- With the help of the comprehensive authorisation concept, you define exactly who is allowed to read, change, delete or send certain data.
- Your customer visits can be planned and carried out much faster if you integrate the service of bahn.de, Google-Maps or HRS with a simple link.
- Use our email-Integration für for Outlook, Notes and all IMAP mailboxes.
- Thanks to computer telephony (CTI) you save a lot of time because you dial the telephone number with just one click. For incoming calls, the CRM system displays the caller and his or her electronic file. And via the list of missed calls, you can call back immediately with a click.
To start with CRM
The basis for CRM CRM for pharma and life sciences: With comprehensive contact management, you keep the 360° view of your customers. They qualify new prospects. You combine all data and processes to the customer and supplier centrally and transparently. The intelligent search functions always offer you exactly the information you need.
Register now for the CRM Tour. We offer industry know-how and individual industry solutions.
Please fill in the form and send it. You will receive an email with a link. Click on it to confirm your email address. You will then receive your appointment.