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35 years of CRM practice

35 years of CRM practice 1
CRM für die Automobil-Industrie, Foto eines E-Concept-Cars, GEDYS IntraWare
white arrow points from top to bottom right
white arrow points from top to bottom right

MILESTONES FROM
35 YEARS OF CRM PRACTICE


OUR WAY. OUR CRM PRACTICE.

35 years of CRM practice 4
30 years of CRM practice in figures: 1989 in an orange circle
35 years of CRM practice 34

Foundation from
Conviction

The company was founded in 1989 with the aim of mapping and simplifying business processes.

30 years of CRM practice in figures: 1993 in a light blue circle
35 years of CRM practice 35

Simple
CRM system

A first rudimentary CRM system for addresses and the simple storage of correspondence has been developed. This has greatly simplified business processes.

30 years of CRM practice in figures: 1999 in a light blue circle
35 years of CRM practice 36

Sales control

A big step for sales and an essential part of CRM software were created in 1999 with the VIS (Sales Information System) and the SFA (Sales Force Automation). With these extensions, statistical evaluations and automated sales processes could be mapped. From lead management, tracking opportunities, and monitoring appointments and tasks.

30 years of CRM practice in figures: 2006 in a light blue circle
35 years of CRM practice 37

CRM conquers marketing

In addition to the classic sales value that the first CRM systems fulfilled, it was quickly recognized that the data could be used even further in the company. This data should also be made available for marketing campaigns. Whether for sending serial letters or for invitations to events – from 2006, the CRM in marketing offers the right functions. This has greatly simplified business processes.

30 years of CRM practice in figures: 2007 in a light blue circle
35 years of CRM practice 38

CRM improves service

Thanks to the software support, customers could be served better and easier. In order to optimize customer care and the handling of questions or problems, we established the CRM for Service & IT. Support services could be provided quickly and easily from now on.

30 years of CRM practice in figures: 2009 in a light blue circle
35 years of CRM practice 39

CRM becomes analytical

Customer and address data could be managed better and more structured. However, in order to be able to work with the data even more efficiently, various analysis and evaluation functions were developed. This made the data more meaningful and provided an informed basis for decisions and processes.

30 years of CRM practice in figures: 2011 in a light blue circle
35 years of CRM practice 40

CRM becomes mobile

CRM solutions have been used in an increasing series of companies. But until now, the work was tied to the office and the PC. In 2011, it was time to make CRM possible on mobile devices as well, as more and more users also needed mobile access to the data. This is how the mobile CRM app began to establish itself.

30 years of CRM practice in figures: 2012 in a light blue circle
35 years of CRM practice 41

CRM goes to the cloud

Another approach to using a CRM solution developed in 2012. For those who want to start quickly with a CRM and do not want to purchase additional technology or service, CRM in the cloud was just the thing. With high security standards and versatile customization capabilities, the advantages of a cloud CRM solution are still convincing today.

30 years of CRM practice in figures: 2014 in a light blue circle
35 years of CRM practice 42

Extension: CRM to xRM

With the classic CRM, customers are the focus of all activities. With the change of time and the growing demands on the market, the desire for solutions became great, which also capture cross-company relationships with partners, suppliers, applicants, dealers, etc. The birth of xRM solutions

30 years of CRM practice in figures: 2015 in a light blue circle
35 years of CRM practice 43

CRM becomes social

Email alone is no longer proactive enough. Status information, comments, chats, etc. are required for clear information gathering. With extensive new and further developments, it has been possible to incorporate social channels into CRM.

30 years of CRM practice in figures: 2017 in a light blue circle
35 years of CRM practice 44

Top 100: Top innovator

GEDYS IntraWare as winner of the Top 100: Top Innovator – An award says more than a thousand words. For this reason and out of conviction, we have faced the jury and were awarded as the top innovator in 2017.

30 years of CRM practice 2019 in a circle, light blue
35 years of CRM practice 45

Customer Journey

The customer’s journey: What drives the customer? At which touchpoints can we support and support him? The future holds a lot for the CRM world. The CRM software must not only be up to it, but ideally also be a step ahead. Here more about the customer journey.

35 years of CRM practice 2023 in a circle, light blue
35 years of CRM practice 46

Project management in CRM

The Project module in Release 8.13 enables comprehensive project management from the concept phase through to delivery. Directly in the CRM including resource management via the calendar functions, workload overviews and project planning.

35 years of CRM practice 2023 in the circle, orange
35 years of CRM practice 47

Part of the proALHPA Group

The proALPHA Group acquires GEDYS IntraWare and expands its own ERP+ portfolio with the powerful customer relationship solutions of GEDYS IntraWare. As a result, the Group is strengthening itself with comprehensive CRM expertise for SMEs.

AWARDS ALONG THE WAY

Auszeichnung Forschung und Entwicklung 2022 für GEDYS IntraWare
2022/2023

Innovative
through
Research

for companies
GEDYS IntraWare

Foto des Finalist IBM Beacon-Award von GEDYS IntraWare
2019

Finalist
IBM Beacon
Award

for outstanding, intelligent
Collaboration solution

INNOVATIONSPREIS-IT: BEST OF 2018 – Apps
2018

Best of 2018
Apps

for innovative
Platform
Business App

INNOVATIONSPREIS-IT: FINALIST OF 2017 – CRM
2017

Best of 2017
Finalist CRM

for Cloud CRM
Solution included
Hosting

GEDYS IntraWare Top100 Award 2017
2017

Top 100
Award

Top Innovator 2017
GEDYS IntraWare

Logo Cloud CRM Usability geprüft 2015
2015

Usabilitiy
checked

Cloud CRM Solution
Competence Center
TU Chemnitz

CUSTOMER REFERENCES

from 35 years of CRM practice

Customer reference Deutsche Bahn communication technology, logo DB
Customer reference Deutsche Bahn communication technology, logo DB
Contribution image to the customer review Gustavo Gusto, Gedys IntraWare
Contribution image to the customer review Gustavo Gusto, Gedys IntraWare
GEDYS IntraWare customer reference: Sprinz logo
GEDYS IntraWare customer reference: Sprinz logo
GEDYS IntraWare customer reference: Hurco logo
GEDYS IntraWare customer reference: Hurco logo
Customer reference GEDYS IntraWare: Logo by Christian Bauer
Customer reference GEDYS IntraWare: Logo by Christian Bauer

Experience 35 years of know-how
CRM practice in our CRM software
live via video presentation!

Drag-and-drop extensions in release 8.14
Drag-and-drop extensions in release 8.14
short arrow in orange points down to the right
short arrow in orange points down to the right

CRM Tour Registration Form

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Logo GEDYS-IntraWare Data protection according to GDPR
Logo GEDYS-IntraWare Data protection according to GDPR